Provide Guidance

We've talked about the importance of helping families to be aware of and understand their privacy rights under the law, and how to use the available privacy controls of the different social media sites.

Got a Template?

There's good news, you don't have to reinvent the wheel. Great content is already available! You can edit that content to your liking so that you can address your audience. The NICHCY Social Media Policy is a good place to start when developing content to explain to families how they can safeguard the privacy of themselves and their children. NICHCY recognizes one of the most important facets of using web 2.0 to support and inform--share content you've developed, reshare good content that someone else has created (with a citation or attribution) and when necessary make some slight changes to fit your audience! In fact, they even have a great little toolkit called "Steal These Strategies" . On that page they encourage folks to adapt their social media policy, they have examples of Facebook and Twitter posts and they share their dissemination plan with readers. The cost? They simply ask that you share your great strategies with them! (Which is something we've been doing for some time now!).  This member of Congress has a nice social media policy, that explains that she wants to have an opportunity to hear from all of her constituents, that email is what constituents should use if they are looking for an answer, and then she gives some warnings that she will not tolerate  bullying, intimidation, or harassment on her page.

Do I Really Have to Teach People How to Use the 'net?

Unfortunately, dear reader, yes you do! Not everyone understands the subtle communication rules. Some users, simply jump in and start sharing without realizing that there are different levels of sharing. For instance, not everyone realizes that when they post to Facebook they can control (to some extent--but not completely), who see's their posts by clicking on the icon in the share box on the lower righthand side, this allows them to set whether they want a post shared with everyone by clicking on the little world icon, or you can reveal the choices, to decide if you want to share with friends except acquaintances, Only Me, Custom, etc., 

However, and this is an important point, once you've shared something on the internet, even if you've limited who has access, you no longer have control over what happens to what you've shared. Even the gurus of social media sometimes encounter problems with this. Last December, Randy Zuckerberg, sister of that Zuckerberg, posted a picture that she thought was only going to be seen by her close friends. What happened next could happen to anyone:One of her friends, saw the photo and re-shared it, then someone else re-shared and tweeted it--probably because they had added the twitter app to their Facebook page. What happened next could only happen to someone famous: a public temper tantrum. When Randy used twitter to chastise the person who tweeted the post, tech gurus everywhere laughed.They pointed out, correctly, that Facebook has a history of changing privacy settings without warning, that they often revert settings to a "default" or public setting without asking or warning users who have spent time setting their privacy controls. And finally, they reminded Randy that once it's out there it is out there.

What Other Tips Do Users Need?

Many users still need simple reminders that it is not a good idea to post their full birthdate, address or days when their home will be unoccupied on social media sites.  We've talked about these types of posts before here.  Which is why I think it is important to have a social media policy, that way folks aren't surprised when you hide or remove their posts on your page.